Brand launch

Art direction, Branding, Motion graphics

Role: Design Lead, Animator

E.ON Next entered the energy market in July 2020 with a big message in a bold way. It was time to make energy feel good and we knew that only together could we make sustainable change for a greener and cleaner planet.

The aim of the brand launch was to introduce E.ON Next to both internal and external audiences through two tailored videos and a welcome pack that reflected our forward-thinking mindset.

Using our playful brand personality and vibrant characters, I brought to life the journey we’re on and the positive impact we aim to have by turning climate action into something easy, enjoyable, and accessible for everyone.

External launch

Internal launch

Welcome pack

Created using Adobe After Effects, Adobe Illustrator and Adobe InDesign.